How can I increase traffic to a small business that is competing with larger chain stores?
We have all seen this happen. Smaller retail stores often close shortly after a large retail chain opens nearby, because the small business has to charge higher prices due to a lower volume of business. This applies to everything from clothing to auto parts to grocery stores.
How can a small business increase traffic and stay competitive with the large chains, and still maintain a decent profit margin?
July 25th, 2010 at 7:02 am
best way is simple take notes create flyer’s with deals on them go around the local neighborhood and place them on the out side of the mail box do not put them on the inside that’s illegal but also the account of profit over whats the lowest price you can give the customer and make a profit matters to but i was very successful in my Business doing so brought in allot of sales that a large named store normally had
July 25th, 2010 at 7:03 am
Customer Loyalty would be a pretty big thing i think, if you’re loyal to your customer then they will choose to shop at your store compared to the bigger stores, they only reason they shop at the bigger chain is they can do way better prices because they really big so usually just buy the products in bulk and get massive discounts but if you offer your customers the total package as in great customer service, loyalty as in putting them first, good price, just offer them something the big store cant and that usually is great customer service always keep in contact with them, for example grab their e-mail address so you can e-mail them about special offers and still make them realise you are still around and not to forget you because if you dont remind them you still around, they will forget about you and just go to the big store. good luck
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